FOR IMMEDIATE RELEASE

Minneapolis, MN (September 18, 2012) - To commemorate the 30th anniversary of the Masters of the Universe brand, Mill Creek Entertainment announces the release of the 30th Anniversary Commemorative Collection of He-Man and the Masters of the Universe DVD. This epic 22-DVD set chronicles all three Masters of the Universe series, and also includes a bonus DVD containing new and unreleased documentary features, a bonus audio CD with the classic Filmation series soundtrack, an exclusive MOTUC sword accessory and an extensive episode guide booklet, all contained in a deluxe display-worthy package complete with a sculpted Castle Grayskull facade.

First launched as a toy line by Mattel in 1982, the Masters of the Universe television series debuted one year later in 1983, and introduced the iconic phrase, "By the power of Grayskull...I have the power!" to fans nationwide incorporating high fantasy with a science fiction twist. The story is set on the planet Eternia where throughout time war has raged. Heroes King Grayskull, Vikor and the legendary He-Man have heeded the call to rise and fight. These heroes strive to protect the Power of the Universe from the forces of Evil; for he who can harness this awesome power, shall master the universe!

This epic, limited-edition DVD collection celebrates the adventures of The Most Powerful Man in the Universe with three animated series that encompass the legacy of He-Man and the Masters of the Universe. The collection relives the excitement of the most phenomenal stories ever created in animation across 189 captivating episodes along with hours of ancillary footage and exclusive bonus items that comprise this definitive Masters of the Universe collector's set.

The 30th Anniversary Commemorative Collection will be available in December from Mill Creek Entertainment for $99.98 SRP.

He-Man and the Masters of the Universe He-Man and the Masters of the Universe battle against Skeletor and his crew of dastardly villains in the landmark, original animated series based on the successful toyline and created by world-renowned Filmation Studios.

• Aired on television from 1983-1985
• All 130 Episodes are featured in the collection on 16 DVDs
• Six Documentary Featurettes
• 100 Character Profiles
• English & Spanish Audio Tracks

The New Adventures of He-Man and the Masters of the Universe A new chapter in the life of The Most Powerful Man in the Universe begins when He-Man is summoned to the future by the inhabitant of an endangered planet, Primus. With the power of good and the way of magic, He-Man and the Galactic Guardians struggle against the forces of darkness.

• Aired on television from 1990-1991
• The top 20 Fan-Favorite Episodes on 2 DVDs
• Bonus Documentary Featurette

He-Man and the Masters of the Universe This exciting revival of the classic 80s series focuses on the early adventures of He-Man as he leads the Masters of the Universe into battle against the villainous Skeletor and his evil warrior henchman, who scheme to rule Eternia and spread chaos through the kingdom.

• Aired on television from 2002-2004
• All 39 Episodes on 4 DVDs
• Interviews with Toyline Artists from Mattel and The Four Horsemen
• 12 Audio Commentaries
• A PDF Comic Book for Unproduced Episode #40

Additional Collectible Bonus Items

• Exclusive Power Sword
  • This MOTUC accessory represents the Sword of He-Man and is offered inthe Eternian gold color for this commemorative anniversary edition.
• Audio Soundtrack
  • An 11-Track CD featuring selections from the Filmation He-Man and the Masters of the Universe series by Shuki Levy
• All-New Documentary
  • A bonus DVD containing a brand new FANS OF MOTU documentary featurette in addition to ten previously unreleased documentary programs
• Episode Guide
  • A 48-page commemorative booklet and episode guide for all 189 episodes

About Masters of the Universe
Masters of the Universe is one of the largest and most popular brands in the history of the male action category. First launched as a toy line by Mattel in 1982, the Masters of the Universe television series debuted one year later in 1983, and introduced the iconic phrase, "By the power of Grayskull...I have the power!" to fans nationwide. The story is set on the planet Eternia where throughout time war has raged. Heroes like King Grayskull, Vikor and the legendary He-Man have heeded the call to rise and fight. These heroes strive to protect the Power of the Universe from the forces of Evil; for he who can harness this awesome power, shall master the universe!

About Mill Creek Entertainment
Mill Creek Entertainment is the leading provider of value home video content to the retail and specialty marketplaces. With over 50 million DVDs and Blu-ray discs sold annually the company has established a powerful distribution network that encompasses over 30,000 storefronts and millions of online customers. The company is relentless in its quest to always provide outstanding content and packaging with amazing value propositions to ensure consumer demand and customer satisfaction. Mill Creek offers a tremendous range of content including contemporary and classic feature film and television, kids' animation, documentary, special interest and fitness. Compilations range from double-features to 100-movie collections as well as 10 to 600 episode TV collections. Driven by its immense library of over 12,000 hours of owned and licensed content and licensing partnerships with major studios and production companies world-wide, the company continues to redefine the value marketplace. For more information: www.millcreekent.com.